Between school events, sports seasons, seasonal wardrobe growth spurts and changing room decor, family life comes with a steady stream of shopping trips. Parents are always looking for smart ways to stretch the household budget without cutting back on quality or fun. Shopping secondhand at Goodwill has long been a go-to secret for savvy families, and now there’s an even better way to make those dollars go further.
Goodwill of Central and Coastal Virginia recently launched GoodPerks, a FREE loyalty rewards program designed to give back to dedicated shoppers. If your family already utilizes Goodwill for affordable clothes, shoes, toys and household items, signing up is a simple step that turns everyday thrift finds into future savings.
Here’s why local parents will want to join before their next store visit:
1. Earn Rewards on Everyday Essentials
Kids outgrow clothes quickly. One month their pants fit, and the next they are inches too short. With GoodPerks, every trip to update your family's wardrobe helps you build credit toward your next shopping adventure.
Members earn one point for every dollar spent on eligible items in Goodwill retail stores. Once you accumulate 100 points, you receive a $5 reward to use on a future purchase of $25 or more. Points accumulate automatically, so keeping up with growing kids pays off even faster.
2. Stack Your Savings for Bigger Purchases
Family shopping trips often involve buying for more than one person at a time. GoodPerks allows you to stack rewards as your points grow. Earn 200 points to unlock $10 off a $50 purchase, or 300 points for $15 off a $75 order. Whether you are assembling back to school wardrobes, hunting for holiday outfit pieces or looking for sports gear, the savings grow right along with your cart.
3. Signing Up Takes Less Than a Minute
Parents rarely have extra time to fill out complicated forms. Goodwill made joining GoodPerks as painless as possible. You can register online by visiting goodwillvirginia.org or simply text ‘Join’ to 804-295-0774.
Once you complete your quick online profile, you never have to worry about carrying an extra key tag or digital membership card. At checkout, just give the cashier your phone number to earn points on your purchase or redeem available rewards.
4. Enjoy Exclusive Deals Throughout the Year
Beyond earning points on everyday purchases, GoodPerks members gain access to exclusive promotions and special offers throughout the year. As the program grows, members will also receive extra perks and tailored notifications about upcoming store events.
5. Support Your Local Community
The best part about saving with GoodPerks is where your money actually goes. When you shop at Goodwill of Central and Coastal Virginia, your purchases help fund job training programs, vocational support and employment services for individuals facing barriers to work in our local communities. Getting rewarded for shopping secondhand means you are actively helping neighbors build brighter futures.
Ready to start earning?
Sign up for GoodPerks today by texting ‘Join’ to 804-295-0774 or by visiting goodwillvirginia.org/shop/goodperks. Then head to your favorite Goodwill of Central and Coastal Virginia retail store to turn your family's everyday shopping into real savings.
